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Assistant Brand Manager, Walkers Masterbrand
- Sales, Business Development, Business Consulting
- Marketing and PR, Advertising and Creative Media Jobs
- Management (incl. project, product management & human resources)
Description
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Support the Senior Brand Manager to ensure On Time In Full delivery of all key strategic projects to deliver incremental revenue & meet market share targets.
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Supporting the Senior Brand Manager in the development of local creative assets working closely with creative and media agencies.
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Collaborating across functions, teams & agencies; bringing teams together to deliver best-in-class marketing campaigns.
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Develop disruptive, fame-driven omni-channel activations across AV, digital, social media, e-commerce and shopper for key brand launches.
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Monitoring and reporting in-market performance and action planning.
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Support the Senior Brand Manager on other on-the- job requirements – adaptability is key.
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Managing budgets.
Responsibilities
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Strong project management skills and success leading teams to execute complex projects: you possess initiative to set the agenda and act as prime mover of a cross-functional team.
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You have your finger on the pulse: naturally inquisitive, with an entrepreneurial eye and hunger to deliver impactful innovation that resonates with modern Britain.
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Exceptional drive and a passion for creating innovative flavours and packaging solutions.
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Experience leading and executing scale packaging design and artwork projects.
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Influencing skills to deliver results with both internal (project team) and external stakeholders (agency partners).
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Consumer centricity: empathy and curiosity to delve into consumer motivations and barriers.
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Creative flair: ambition to deliver cutting-edge, breakthrough comms that resonate with the entire crisp-eating nation.
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Ambition to learn and proactive in your approach to development.
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Numeracy & data analysis skills.
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Highly organised with natural diligence to manage a timeline and plan ahead.
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Willingness to engage in strategic discussions and challenge the status quo.
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Confidence to present to senior stakeholders.
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Growth Mindset.
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A passion for food and drink.
Hard Skills
- Data Analytics
- Relationship building
- Marketing research
- Digital marketing campaigns
- Marketing plan development
- Budgeting and Forecasting
- Cross-functional collaboration
- Performance reviews
- Process improvement
- Business planning
- Partnership agreements
- Best practice development
- Business analysis
- Timelines
- Deliverable management
- Accountability
- Ability to use project management software
Soft Skills
- Leadership
- Adaptability
- Strategic thinker
- Self-motivated
- Entrepreneurial
